ARGO

MY24 Model Launch

With each model year comes a new and thrilling lineup for ARGO, and the need for a creative idea to truly separate the brand from the pack in the recreational and commercial vehicle industry. Aligning with the brand promise to “Know No Boundaries,” boatBurner worked closely with ARGO to create retail velocity for the 2024 lineup that included the unbelievable Sasquatch, an amphibious Xtreme Terrain Vehicle that has to be seen to be believed and that epitomizes “that where there’s an ARGO, there’s a way.”

ARGO

Disciplines

Brand Strategy/Design/Art Direction/Brochure Design/Website Design/Video Content/Marketing/Copywriting/Dealer recruitment/Dealer Ads/Print/Banner Ads